Cutoffs

Marketing programs in Ontario

45 programs across 22 campuses, with published admission ranges starting at 70%. Sorted by the range each one publishes, lowest first, so you can see where you land.

Programs

45

Campuses

22

Lowest range

70%

What this leads to

The picture for marketing as of 2026-08-17, not a description of this particular program.

Marketing coordinators, product managers and communication managers are the most common entry-level roles. Digital marketing managers and marketing automation / lifecycle marketing specialists are higher-demand positions as you advance.

In its favour

  • Digital marketing is still one of the most important areas in the Canadian job market, with job postings up 11.56% in the last year.
  • There continues to be a demand for skilled candidates in marketing and creative organizations across Canada in 2026.
  • Hybrid working is now seen as a norm for industry professionals.
  • Employers are hiring more contract and remote workers, giving you flexibility in how you structure your career.

Worth knowing

  • As AI evolves, teams are feeling the impact of skills gaps, particularly in marketing analytics, customer experience and automation projects, making it harder to deliver campaigns and adapt to rapidly changing market conditions.
  • Marketing leaders expect AI-driven automation of marketing work to more than double, from 16% in 2026 to 36% by 2028, meaning routine campaign work and creative production will require less manual labour.
  • Starting salaries for coordinators are modest—entry roles range from $45K to $60K.
  • 66 per cent of marketing and creative leaders report that skills shortages have led to project delays and cancellations, suggesting your early experience may be chaotic.

How AI is changing this work

AI is increasingly managing complete campaigns, including targeting, creatives, and budget decisions. AI marketing automation compresses hours or days of manual work into minutes by continuously reading real behaviour and performance signals, building and updating segments, and optimizing campaigns in real time. The jobs that survive are those that require strategy, human creativity, and client relationships—not those centred on executing routine tasks. If you enter the field planning to do hands-on data entry, email scheduling, or simple content creation, that work is already being automated. The field is real, but it's shifting toward roles where you understand how AI tools work and can steer them, rather than roles where you are the tool.

Where this came from (6 sources)
  1. 1. Best Marketing Jobs for 2026 | Randstad Canada
  2. 2. 2026 Canada Job Market: Marketing and Creative Hiring Trends and In-Demand Roles
  3. 3. 6,688 marketing jobs in Canada, May 2026 | Glassdoor
  4. 4. Marketing Jobs in Toronto, Canada - 2026 | Wellfound
  5. 5. Marketing Jobs in Canada for Newcomers | Moving2Canada
  6. 6. 4,657 marketing Jobs in Canada, July 2026 | Glassdoor

All 45 programs

Other subjects

Ranges are what universities publish, not guaranteed cutoffs. Work out your top 6 to see which of these you actually clear.