Marketing programs in Ontario
45 programs across 22 campuses, with published admission ranges starting at 70%. Sorted by the range each one publishes, lowest first, so you can see where you land.
Programs
45
Campuses
22
Lowest range
70%
What this leads to
The picture for marketing as of 2026-08-17, not a description of this particular program.
Marketing coordinators, product managers and communication managers are the most common entry-level roles. Digital marketing managers and marketing automation / lifecycle marketing specialists are higher-demand positions as you advance.
In its favour
- Digital marketing is still one of the most important areas in the Canadian job market, with job postings up 11.56% in the last year.
- There continues to be a demand for skilled candidates in marketing and creative organizations across Canada in 2026.
- Hybrid working is now seen as a norm for industry professionals.
- Employers are hiring more contract and remote workers, giving you flexibility in how you structure your career.
Worth knowing
- As AI evolves, teams are feeling the impact of skills gaps, particularly in marketing analytics, customer experience and automation projects, making it harder to deliver campaigns and adapt to rapidly changing market conditions.
- Marketing leaders expect AI-driven automation of marketing work to more than double, from 16% in 2026 to 36% by 2028, meaning routine campaign work and creative production will require less manual labour.
- Starting salaries for coordinators are modest—entry roles range from $45K to $60K.
- 66 per cent of marketing and creative leaders report that skills shortages have led to project delays and cancellations, suggesting your early experience may be chaotic.
How AI is changing this work
AI is increasingly managing complete campaigns, including targeting, creatives, and budget decisions. AI marketing automation compresses hours or days of manual work into minutes by continuously reading real behaviour and performance signals, building and updating segments, and optimizing campaigns in real time. The jobs that survive are those that require strategy, human creativity, and client relationships—not those centred on executing routine tasks. If you enter the field planning to do hands-on data entry, email scheduling, or simple content creation, that work is already being automated. The field is real, but it's shifting toward roles where you understand how AI tools work and can steer them, rather than roles where you are the tool.
Where this came from (6 sources)
- 1. Best Marketing Jobs for 2026 | Randstad Canada
- 2. 2026 Canada Job Market: Marketing and Creative Hiring Trends and In-Demand Roles
- 3. 6,688 marketing jobs in Canada, May 2026 | Glassdoor
- 4. Marketing Jobs in Toronto, Canada - 2026 | Wellfound
- 5. Marketing Jobs in Canada for Newcomers | Moving2Canada
- 6. 4,657 marketing Jobs in Canada, July 2026 | Glassdoor
All 45 programs
- 70%NipissingBachelor of Business Administration
- 70%LakeheadBusiness - International Dual Degree (Thunder Bay and Orillia)
- 70%LaurentianBusiness Administration – Marketing
- 70%AlgomaBusiness Administration – Marketing (BBA 4 year)
- 70%AlgomaBusiness Administration – Marketing (Brampton) (BBA 4 year)
- 70%AlgomaBusiness Administration (BBA 4 year)
- 70%AlgomaBusiness Administration (Brampton) (BBA 4 year)
- 70–75%TMUBusiness Management (Co-op Available)
- 70–73%Ontario TechCommerce
- 70–73%Ontario TechCommerce (Co-op)
- 70%Saint PaulCommunications sociales (Baccalauréat ès arts spécialisé) (4 ans)
- 70%NipissingConcurrent Bachelor of Business Administration/Bachelor of Education Intermediate/Senior
- 70%NipissingConcurrent Bachelor of Business Administration/Bachelor of Education Junior/Intermediate
- 70%NipissingConcurrent Bachelor of Business Administration/Bachelor of Education Primary/Junior
- 70–75%TMUFashion
- 70–75%TMUGraphic Communications Management
- 70–75%Guelph-HumberHonours Bachelor of Applied Arts in Media & Communication Studies and Diploma in Media Communications
- 70–75%Guelph-HumberHonours Bachelor of Business Administration and Diploma in Business Administration
- 70–73%Ontario TechMarketing (Co-op)
- 70%Saint PaulSocial communication (Certificate, Part-time Only) (1 year)
- 70%Saint PaulSocial Communication (Honours Bachelor of Arts) (4 years)
- 70–73%Ontario TechStrategic Communications, Social Media & Society
- 73–78%WindsorBusiness Administration
- 73–80%York (Glendon)Communications (BA, iBA)
- 73–80%York (Glendon)International Studies (BA, iBA)
- 73–80%York (Glendon)Professional Translation (BA, iBA)
- 73–77%U of T (Scarborough)Visual & Performing Arts, Arts Management and Media
- 75–80%OttawaSciences commerciales – Marketing (4 ans)
- 80–86%GuelphBachelor of Commerce (BComm) Undeclared (first year only)
- 80%CarletonCommerce
- 80%OttawaCommerce – Marketing (4 years) (French Immersion Stream is available)
- 80–83%YorkCommerce (BCom - Co-op available)
- 80%CarletonInternational Business
- 80–83%WaterlooRecreation & Leisure Studies, Sport & Recreation Management, Therapeutic Recreation (Regular/Co-op)
- 80–83%WaterlooScience and Business (Regular/Co-op)
- 83–90%McMasterBusiness I
- 83–87%U of T (Mississauga)Commerce & Management
- 83–90%U of T (Scarborough)Management (regular and co-op)
- 83–90%U of T (Scarborough)Management & International Business (Co-op Only)
- 83–87%WesternManagement and Organizational Studies
- 83–93%HuronManagement and Organizational Studies
- 85%OttawaCommerce (Bcom)- International Dual Degree (4 years) (French Immersion Stream is available)
- 85%OttawaSciences commerciales – double diplôme international (4 ans)
- 87%Queen'sCommerce
- —OCADAdvertising
Other subjects
- Business Studies 203
- Interdisciplinary Studies 187
- Computer Science 135
- Education Studies 117
- Environmental Studies 116
- Psychology 109
- General or Integrated Engineering 104
- Law & Criminology 101
- Media and Communication Studies 98
- Economics 95
- Biological Sciences 92
- Others in Subjects Related to Medicine 92
Ranges are what universities publish, not guaranteed cutoffs. Work out your top 6 to see which of these you actually clear.